Digital Marketing Manager - FTC

Created: 23-06-2020

Deadline: 20-07-2020

Category: Digital, Marketing

Location: London, United Kingdom

We are searching for an experienced and commercially minded Digital Marketing Manager to join the Pandora Marketing team on a 12 month fixed term contract. With the support of the Head of Brand Marketing, this role will plan and execute innovative omni-channel advertising to fulfil the global marketing strategy and drive Pandora to the forefront of the digital landscape. This person will ensure all best practice is employed and testing/optimisations are continually used to enable each channel to perform the best of its ability. Successful candidates will have prior experience as a Digital Marketing Manager or in a similar role. We are looking for applicants who can confidently demonstrate their prior relevant experience in a similar industry.

Key role responsibilities include:

General 
Reporting into the Head of Brand Marketing, responsible for digital marketing traffic driving initiatives across both performance and digital brand activations 
Responsible for PPC, SEO, Affiliates, Paid & Owned Social & Digital Display
Lead and execute the UK & Ireland digital marketing strategy in line with both the global and local trading line up 
This role is a key interface between the global media, creative and brand activation departments to fulfil local marketing needs 
Push the boundaries with innovative ideas to ensure Pandora stays ahead of the competition
As Digital Marketing Manager you will manage both the performance marketing and digital brand budget 

Performance & Digital Excellence
Work closely with eComm and Finance to provide KPI argets for each of the channels/agencies to adhere to
Implement regular reporting structure to evaluate ROAS/KPIs on a weekly/monthly/quarterly basis vs LY and targets 
Manage channel optimisations together with agencies to drive cost efficient channel performance 
Follow best practice guidance from external sources and agencies to ensure effective digital marketing execution 
Lead UK and global communication to share market knowledge, performance and innovative digital marketing activities to improve performance 

Team
Provide day-to-day management and support for the Digital Marketing team 
Responsible for development, training and progression including development talks and regular one-to-one mentoring
Work with internal stakeholders to align digital marketing content strategy with overarching UK marketing calendar 
Build strong relationships with local eCom, offline media, CRM, PR and VM teams to ensure 360 alignment

Agency Management 
Manage key relationships across eCommerce, Digital Marketing, PR and with relevant third party agencies
Build a strong relationship with platform (Google/Facebook/Snap/Pinterest) account managers to leverage support and training 
The position is a key day-to-day contact with the digital arm of the UK media agency, search agencies, and affiliate partner  

The person

Around 4 years solid experience in organising and managing digital marketing activity 
Excellent at developing close and preferred relationships with key platform partners to get deeper insights, adapt to evolving best practices and secure first-to-market opportunities
Strong communicator and brand ambassador
Builds relationships with key internal and external stakeholders
Thrives in a dynamic, changing and fast-paced environment
Stay up to date with the latest best practice and trends for digital marketing and eCommerce

The reward

Our people are an integral part of our success. Our commitment to unforgettable career progression is just the start. We offer a competitive rewards package that is second to none. Our generous benefits package includes:

3pm finish all year round
Breakfast and lunch provided
A highly competitive salary and bonus potential
Generous 55% employee discount on all Pandora product
Winniperks - Our online benefits platform
Income Protection and Life Insurance
Company pension scheme
Parties and incentives throughout the year

If you are looking for a new challenge and feel you have the relevant experience, then we’d love to hear from you!

Please click HERE to apply.