The pilot will showcase products in new inspiring ways and offer a personalised shopping experience. This weekend Pandora opened doors to its first stores under the new store concept Evoke in Milan, Italy and London, UK. The new concept, which is still in its test phase, aims to make shopping more

Donation is result of UNICEF Denmark’s largest product-based partnership. Today, Pandora provided a status on its partnership with UNICEF and committed to continue its support of the global child rights organisation, as the partnership enters its third year.

New bags and boxes are easier to recycle and have lower carbon emissions.  Pandora is introducing new and improved jewellery packaging across its stores and online. Pandora carrier bags will no longer contain any plastic, and plastic content in jewellery boxes will be reduced by more than 75%.