News
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09-22-2022Pandora unveils its first ever art collaboration - Keith Haring X PandoraNew jewellery collection inspired by the renowned artist’s iconic works of street art. Strategic collaborations help Pandora build awareness and brand desirability. Today Pandora announced a jewellery collection inspired by the late artist and activist Keith Haring, who was part of the legendary
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08-16-2022Pandora appoints Mary Carmen Gasco-Buisson as CMOGlobal marketing executive to drive brand desirability and growth. Pandora announced today that Mary Carmen Gasco-Buisson, currently Global Vice President at Unilever, will join Pandora as new Chief Marketing Officer, reporting to CEO Alexander Lacik and serving on Pandora’s Executive Leadership
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08-16-2022Pandora launches collection with lab-created diamonds and 100% recycled silver and goldCompany aims to transform the market for diamond jewellery with more affordable products and greatly reduced CO 2 emissions. Pandora no longer uses mined diamonds. Pandora, the world’s largest jewellery brand, today announced it is launching lab-created diamond jewellery in the U.S. and Canada.
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07-21-2022Pandora opens New York Hub to bolster US growth strategyThe brand aims to acquire top talent with expanded investment in New York retail industry Today Pandora, the world’s largest jewellery brand, announces that the company will open an office in New York in September 2022. Located in Manhattan, the new hub will deploy as a temporary space this fall,
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06-21-2022Pandora acquires store network in PortugalPandora takes over 34 locations from its distributor Visão do Tempo to assume full ownership of its Portuguese business. Today Pandora, the world’s largest jewellery brand, announces that the company is acquiring the distribution and sales network of Visão do Tempo, Pandora’s distributor in
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05-12-2022Pandora announces plans to build crafting facility in VietnamNew facility will use 100% renewable energy and create more than 6,000 jobs. Investment of USD 100 million to support Pandora’s long term growth. Today Pandora, the world’s largest jewellery brand, signed a memorandum of understanding to build a new jewellery crafting facility in Vietnam Singapore
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04-01-2022Pandora appoints Irving Holmes Wong as General Manager ChinaFormer FMCG and beauty industry executive to lead Pandora’s growth in key market. Pandora today announced that Irving Holmes Wong will join the company as SVP & General Manager of the Greater China cluster, reporting to CCO Martino Pessina. Irving Holmes Wong comes to Pandora from a position as
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03-30-2022Pandora leaves trade association RJCPandora today announced it is ending its 12-year membership with the trade association Responsible Jewellery Council, RJC. The decision follows RJC’s failure to suspend Russian companies’ memberships and responsible business certifications and urge its members to suspend business with Russia.
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03-09-2022Pandora expands owned and operated footprint with largest acquisition of North America franchised storesPandora continues US growth strategy with 37 locations acquired from Ben Bridge Jeweler Today Pandora, the world’s largest jewellery brand, announces that the company has acquired Ben Bridge Jeweler’s 37 Pandora franchise store locations in the United States and Canada.
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03-03-2022Carla Liuni steps down as CMOPandora today announced that Chief Marketing Officer Carla Liuni will leave Pandora after two years with the company. “Pandora touches the lives of millions of consumers, and I am happy and proud to have been part of the exciting growth journey together with fantastic colleagues.
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02-22-2022Pandora announces partnership with Macy’s for nationwide rolloutPandora launched in five U.S. stores in November 2021 with plans to expand to approximately 28 additional locations in 2022 Pandora, the world's largest jewelry brand, has announced a partnership with Macy’s for Pandora shop-in-shops in key market locations across the U.S.
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02-16-2022Pandora launches Marvel jewellery collectionThe Avengers are assembling and will be landing in Pandora stores on February 17 th Today Pandora enters a new Super Hero universe with the Marvel x Pandora collection. The collection of 11 hand-crafted pieces includes a bracelet, a ring and charms featuring the Black Widow, Iron Man, Captain