Reporting brand and product violations

Pandora will continue to fight those who attempt to abuse our name and brand to sell counterfeit products and deceive our customers, and our Brand Protection team maintains the highest standards of brand protection. But we also receive much appreciated help from others.

Consumers, business partners and other parties are extremely valuable in our efforts to protect the Pandora brand, and we ask for your help with identifying and reporting sellers of fake Pandora products.

If you discover auctions sites, web pages, bazars, retail shops or adverts in magazines, leaflets or newspapers appearing to be selling counterfeit Pandora products, please report the link and details in English to our Brand Protection team at

We kindly request you to: identify point of sale or advertisement, link to the website or auction, attach photos of product and your receipt from the purchase and/or the advertisement of potential infringing goods.

Unfortunately we cannot reply to all e-mails, but we will make sure to follow up and take legal action if appropriate.

Reporting product provenance complaints
If you have identified any issues with our product provenance claims, we ask that you read our whistleblower policy. in full before using our hotline. All complaints will be reviewed by Internal Audit before being passed onto the corporate sustainability and procurement team, who are responsible for any concerns raised related to provenance claims.

Thank you – we appreciate your help in protecting the Pandora brand and products.