UNICEF partnership

Pandora has partnered with UNICEF since 2019 to help reach more than 1.2 million children and young people and provide them with opportunities to learn, express themselves and find work in the future.

Young people have the potential to change the world for the better. However, without the right resources and opportunities, such achievements will remain a distant dream for the vast majority of young people, especially girls.

Pandora for Unicef

Pandora has donated $11 million to UNICEF
To date, Pandora has donated a total of USD 11 million, helping more than 1.2 million children around the world and supports children and young people, especially girls, with educational programmes.

By combining strengths, Pandora and UNICEF work to improve access to quality learning opportunities for young people through programmes that support skills development, social innovation and entrepreneurship, like UNICEF’s UPSHIFT approach. These programmes are designed to support the development of skills for life and livelihood, and support young people to positively engage with their local communities as change-makers. As part of a long-term partnership, Pandora will help raise funds for UNICEF programmes in Burundi, China, Guatemala, Nepal and Serbia.


The purpose of the UPSHIFT programme in Guatemala is to empower marginalised adolescents and youth (indigenous and rural areas) to become social innovators and social entrepreneurs.
Socially excluded adolescent girls in (peri-) urban areas are supported to become social entrepreneurs and access gender-transformative socio-economic opportunities.
The objective of the programme is to identify and empower young people with skills, opportunities and internship placements - creating the largest young people’s movement to support private sector enterprises, central and local level institutions and young people.
The UPSHIFT programme in Nepal will seek to empower and build transferable skills among vulnerable adolescent girls, while supporting social dialogue around gender roles and amplifying the voices of marginalised youth.
The programme supports adolescent girls and boys to develop 21st century skills and build resilience and employability skills.